Motivation
As per the holistic Growth Plan proposed in the article HERE, there will also be a crowdfunding campaign run in tranches that happen every 6 months. This BUIP relates usage of funds acquired in the first Nexa community crowdfunding campaign.
Objectives
The objective of this BUIP is to enable B.U. to spend the funds as promised to the community members who donated them. These funds will be put towards successfully launching Nexa on a mid-tier exchange, and for paying for community rewards including:
- Nexican Rewards,
- NEX Awards,
- Social media competitions,
- Partnerships,
- Volunteer rewards.
Nexican Rewards
We can provide NEX rewards to tens of thousands of new users and can achieve good community retention by giving the reward a continuous vesting schedule to incentivise them to stay in our community.
These would be given to people to incentivise the kinds of behaviours we want to reward.
NEX Awards
We will give out a set of NEX awards every two months. For example ‘best twitterer’, ‘best tiktoker’, ‘best instagrammer’, ‘best video’.
These awards will incentivise the Nexa community to create their own great content focussed on Nexa.
Social Media Competitions
We will host regular giveaway competitions on our social media channels to encourage engagement and account growth.
This will provide us increasing reach to find new investors, developers, and businesses.
Partnerships
We will be able to provide some NEX to our partners for promotional purposes. These could be podcasts, social media accounts, youtubers, businesses, exchanges etc.
This will incentivise new partnerships and introduce significantly more people to Nexa.
Volunteer Rewards
We should be able to reward and incentivise long-term volunteers that help us grow Nexa by providing them with Nexa locked to a vesting schedule.
These volunteers can support us with duties such as community moderation, marketing, writing and support.
Funding
$12,000 = Market Maker Fee
$30,000 = USD Inventory (Mid-tier exchange listing)
4 billion NEX = NEX Inventory (Mid-tier exchange listing)
3 billion NEX = Community Rewards
The stated funding above are community fundraising goals, not money to be pulled from BU’s accounts. Having raised funds, The elected BU officials: President, Secretary and Developer will jointly agree to expenditures of these funds towards the goals stated for this BUIP and will monitor progress through monthly reviews.
Expected Impact
Mid-tier Exchange Listing
- A more mature market for Nexa trades.
- More exposure of Nexa to investors, users and businesses.
- Ability to purchase Nexa from a more established and less risky exchange.
- Nexa will have a higher perceived legitimacy as a cryptocurrency.
Community Rewards
- An engaged and committed community across a number of relevant SM and chat platforms.
- Community retention and cohesiveness.